Day 20,324…aargh!

If you are:  an introvert, extremely busy or not a fan of yammering on the phone, then you have probably been down this familiar road:

  1. You visit a web site that offers a service you are interested in but the web site has very little information regarding the service posted on the web site.
  2. You visit the “contact us” section of the web site and see a phone number or feedback form listed.  Instead of calling the company you fill out the feedback form (you provide your email address as well as several other bits of “required” data) to request more information.
  3. Starting the next day, you ignore two phone calls per day from this company for the rest of your life.

I find a few things strange about this outcome:

  1. The company is aware of how the visitor reached out to them (by feedback form instead of phone call).  The company seems to ignore this critical piece of information.  Instead of emailing the requested information to the visitor, they choose to contact the visitor repeatedly through other methods.
  2. The company is aware that the visitor has not answered the first 9,000 call attempts they have made.  The company seems to ignore this critical piece of information.  Instead of halting the calls and pursuing another method of communication (like email), the company chooses to call the visitor’s number for a long period of time.  When I say long, I mean well after the visitor has died and his or her phone number has been transferred to other humans.  These poor humans of the future find themselves in a constant state of confusion over the daily calls they are receiving from a company they have never heard of .

Is the human voice so miraculous that its sound must be present in order to unlock the wisdom of this company?

Is this company so fearful that their information will fall into the hands of robots that its employees feel they must verify the “humanness” of each inquiry by scrutinizing voices over the phone?

Is a mischievous person intercepting all incoming communication between visitors and the company and then robocalling all visitors in a crude attempt at being a nuisance with the intent of inflicting financial loss for the company and mental anguish for the visitor?

These questions are too complex for my little mind to answer.  I can only hope for a phone-free afterlife.

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Feedback form landfill

Why would a perfectly good company with a sweet web site have a feedback form on the web site yet never reply in any way to anything submitted via the feedback form?  I bet the Magic 8 Ball cannot even answer this one.

As an introvert, I love the feedback form.  The feedback form allows me to submit my question or request without interacting with humans.  If I have not heard back from anyone at the company within three weeks then I assume copious amounts of infighting are taking place within the organization causing normal day-to-day operations to cease.

I guess I could blame the webmaster but since I am a webmaster as well, I just cannot do that.  I realize some of these form submissions go straight to the email box of specific individuals within an organization and depending on those persons goals in life, my data coming into their email box may be the number one priority or not even fall on their radar.

If you are a webmaster, and you or your clients are ignoring feedback form requests coming in, I recommend removing the feedback form from the web site immediately.  Ignoring requests coming in is not only wasting the time of the visitor filling the form out but it is also generating content that you or your clients have to read and deal with and if no one is caring for this data then the process needs to stop.  This stop action will now free up the time of the visitors so they may begin their lifelong wish of learning how to cross-country ski and you and your clients now have the opportunity to play Pac-Man without interruption.

To give you an idea of how frustrating it is to be ignored, I have included a feedback form below, please fill it out and I promise I will never acknowledge the existence of your form submission.  After about one month of waiting for a reply from me, you will find yourself slightly agitated and morose.  These feelings will soon pass but then a giant wave of regret will follow and you will wish you had never filled this form out.  Once you have reached this stage there is nothing you can do but wait it out, preferably in a hot tub on cool nights and just hope for the best.

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